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Partners

Benefits of Partnering with the Culinary Federation

  • Gain access to 1,000+ key culinary decision makers across Canada, with combined buying power in excess of $100 million annually
  • Attendance at local branch meetings for networking, product demonstrations, etc.
  • Customized event sponsorship opportunities (competitions, events and conferences)
  • Share industry expertise and product knowledge
  • Generate additional exposure through CF communication channels (website, social media, digital marketing)
  • Obtain partner discounts on industry media and trade show participation
We have developed a number of partnership opportunities, with many customizable options available to ensure you meet (and exceed!) your objectives with this influential chef community.

Brand Partnerships

As our industry continues to recover and rebuild, we want to thank our valued partners for your ongoing support of our national culinary community. The last few years have been challenging but we are resilient and confident that our members and our industry are coming together to create a successful future.

With that in mind, we are excited to present our 2025 Partnership Opportunities. Depending on the sponsorship level, choose from an array of high-impact opportunities that we can customize, including:

Marketing and Brand Communication:

  • HOT OFF THE GRILL Newsletter - Partner Highlights section Distributed monthly to database of 1,000+ members nationally Average open rate: 37%
  • Custom E-blasts
  • Social media presence
    Reach as of September 2024:
    - INSTAGRAM - 3.1K followers
    - FACEBOOK - 2.2K followers
  • Media Placement (through partnership with MediaEdge Publications)
  • CANADIAN RESTAURANT AND FOODSERVICE NEWS MAGAZINE
    - Print 15,000 copies mailed (National English) x 4.2 pass-on readership = 63,000 readers per issue
    - 2 issues produced annually - June and December
  • Dedicated Culinary Federation insert in each issue (June insert is conference-themed, featuring 1/2, 1/3 and 1/4 page conference sponsor advertising)
  • RESTOBIZ BYTES
    - Enews 25,000 recipients nationally
    - Weekly

Education / Promotion:

  • Product Demos and Knowledge Sharing
  • Live, virtual or pre-recorded
    - Available for on-demand viewing
  • Custom Date OR Monthly Regional Branch Events (each of 21 branches run their own meetings, usually the 3rd Monday of every month + some collaborative regional group events)

Annual National Conference

  • Our signature annual event
    - 250+ influential chef members and industry partners from across Canada gather for 4 days of networking, learning, collaboration and culinary creations
  • Agenda highlights:
    - Keynote speakers
    - Concurrent education and product demo sessions
    - Culinary competitions
    - Product showcase
    - Themed meal sponsorships
    - Immersive tour day showcasing destination and local culinary experiences
    - Networking events include
    Opening Reception,
    Themed Evening Event,
    Local Dine Around and
    President's Dinner and Awards Night

For more information, contact:

Sue Mercer | Communications, Events and Partner Development
sue@stepinmarketing.ca | 416.569.2433

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